Top 50 Promotional Products for Real Estate Agents

Last updated on: March 10th, 2020

When it comes to working in real estate, it's not easy as people make it out to be. Realtors are working in a very competitive market and competition increases every single day. This increase in competition forces realtors to come up with extreme marketing strategies while trying to keep costs low. So how do you market your brand in a cost-effective way? One easy way is with promotional products! 

What are promotional products? Promotional products can be any item that can get imprinted with your brand, name or logo on it.

Promotional products are a great way to get your name and brand out there without breaking the bank. They allow brands to connect with their clients by engaging their senses. Promotional products have been an effective form of marketing for years and consumers love them. Don’t believe us? Just look at the stats below:

• Promotional products can draw up to 500% more referrals from satisfied clients (imcsuccess.com)
• 89% of people remember the advertiser on a promotional product (promotionalproductswork.org)
• 55% of people do business with an advertiser or brand before receiving a promotional product. After receiving a promotional product, 85% of people do business with an advertiser or brand. (promotionalproductswork.org)

The rule when it comes to choosing promotional products is to choose items that the customer can use in their environment every day, whether it is at home or at work. You don’t want to choose an item that they will just use and toss away. Items with a longer shelf life are also more successful.

1. T-shirts
T-shirts are a great way to promote yourself. It is an item that your customer will keep in their closets for a long period of time and occasionally throw it on from time to time. Having your clients wear a t-shirt with your logo on it promotes itself. It will catch the attention of those around them and can be used as a conversation starter. 

2. Baseball Hats/Golf Hats
Baseball hats/golf hats/ dad hats, whatever you want to call it are another good promotional product you want to use. On average, a client keeps a promotional hat for up to 7 months compared to them seeing an online ad for 5 seconds. Whether it is sunny, rainy, a good hair day or a bad hair day, your branded baseball hat can be worn for any of these occasions.

3. Outerwear
Just like a t-shirt, a piece of outerwear is something that they will keep in their closets for a lifetime. In fact, they may be more inclined to wear the outerwear more often than a t-shirt depending on the area that they live in.

4. Hoodies
Who wouldn’t love a nice cozy hoodie to lounge around inside of their new home that you found for them? Hoodies are associated with comfort and that feeling of comfort can also be associated with you once they pull on your personalized hoodie.

5. Pens
When it comes to office supplies, pens are the top promotional product to use. Pens are a staple in a person’s home or business. We all have those moments where we need to write something down and there is not a pen in sight. Everybody needs a pen, so why not make it your pen that they use daily.

6. Notebooks
Now that your clients have your promotional pen, what better way to get them to use it than with a personalized notebook.  If your clients work in the office, then a notebook is a must have necessity in their lives.  Give them a personalized notebook with your brand on it and they will think of you everytime they open it up.

7. Calendars
An oldie but a goodie. Promotional calendars are one of the first promotional products to be used and they are still successful to this day. Most offices had desktop calendars as an accessory, but it still sits in front of them all day and every time they glance over at it they will be reminded of you. 

8. Bookmarks
Bookmarks may not be used regularly now as since almost everything is online. However, there are still individuals out there who love the feeling of flipping through pages of a hardcover book. If these are your clients, then they would love to receive a promotional bookmark. It's something small, but thoughtful.

9. Post-its
Post-its are fun little promotional products. They can be in any shape you desire, in this case maybe a house for the real estate industry. It's something simple that will be sitting on top of your clients desk and will come in handy for all the notes they have to scribble down.

10. Stress Balls
Be a part of your client's every day lives by giving them a promotional stress ball. Everyone is bound to have a stressful day here and there. It's just a part of life. A good way to relieve some of that stress is through a stress ball. Although it is not a long term solution, a stress ball still offers many benefits to your clients.

11. Mouse Pads
With so many technological advancements in today's society, one might say that a mouse pad is a thing of the past. I say that's a lie. Why would you want to use a mouse without a mousepad? Rolling it around your bare desk and scratching it? 

12. Pop Sockets
    Going along with the theme of technological advancement, in today's society everybody has a phone in hand. It's become the societal norm. Pop sockets are another great way to promote your brand. If you don't know what pop sockets are, they are these little "phone holders" that you stick on the back of your phone and they pop out for extra grip or even act as a phone stand. Also, who can say no to a cute little phone accessory?
    
    
13. Charging Cable
    Promotional charging cables are something that many companies don't use, but it is an item that is always needed. Charging cables also have a very long shelf life, so it will be something that your clients will keep and remember you by for a very long time. It is also something unique and will differentiate you from your competitors. 
    
    
14. Power Bank
    Power banks are easy and simple. Something your clients can use at home and take it with them while they are on the go. Power banks are also something that get passed around from person to person often. This makes them a great product to promote your brand as it will be engaging with so many different people and you won't have to do any of the hard work. Just let the power bank do the promoting for you. 
    
    
15. USB/Thumb Drives
    USB sticks or thumb drives are similar to mouse pads. Some might say that it is outdated and not necessary but they are still very useful to this day. Even with all the fancy upgrades, there is no better way to store big files or important files than having it on a thumb drive. This ensures that the file will be safe in the event of a computer being wiped out or getting hacked into. This is especially useful for clients who work for big corporations or for students. 
    
    
16. Personalized Earphones
    Personalized earphones are more of a unique promotional item. Since everyone has a smart phone in today's society, earphones are a must have accessory to use with a smart phones. I know from personal experience, that earphones are also that one necessity that everyone hates replacing. By giving clients personalized earphones, you will be saving them a trip to the mall and they will reach for your earphones when they need a replacement.
    
    
17. Webcam Covers 
    If you have ever watched the movie Unfriended, you will understand that the internet can be a dark and scary place. As technology advances, so does it's threats. Show your clients that you genuinely care for their safety with a customized webcam cover that they can use. Plus, they will alway be looking at your logo when they're online shopping or watching netflix on their laptops. 
    
    
18. Personalized Speaker
    If your clients love listening to music at home while they do chores, or if they hosts gatherings at their house often then a personalized speaker will be a good promotional product to use. Who doesn't love to jam out to music while they're at home every once in a while? 

19. Backpacks
It makes backpacks a great promotional product as they can be used for multi-purposes. Whether they live an active lifestyle, are always on the go, or have a family a backpack will always come in handy no matter the life your clients live.

20.Duffle Bags
Duffle bags have multi-use like backpacks, except they are used more for those who are athletic. Duffle bags are good promotional products as they get taken to the gym or sports events. That's a reach of 50-200 people or more! 

21. Sweatbands
Sweatbands are still used widely by athletes. Similar to duffle bags, they can be worn to sporting events where hundred of eyes will see your promotional product.

22. Sports Towels
Sports towels are a good promotional product for atheletes obviously, but they also make great towels for the beach. Promote your name during a summer festival or event with your own branded sports towel and you will be a hit!

23.Sports Balls
Sports balls make a nice little promotional gift if you are promoting in the summertime. Families can take it out to the beach, on a picnic and even to the park and show it off to everyone around them. These can include soccer balls, footballs, and even beach balls.

24. Golf Balls
Business meetings don't always take place in the office. A lot of business meetings nowadays take place on the golf course. If your target are company executives than that's where most of your meetings will be. So impress them with some of your own branded golf balls.

25. Sunglasses
Sunglasses are easy to have out. They can be handed out during any event and can by used by everybody. Although everyone has specific preference for sunglasses, you can never go wrong with a classic aviator shape or wayfarer. 

26. Candy
Although candies do not have a long shelf life like other tangible products, noone can say no to a sweet treat. If your clients have a sweet tooth, then giving them candy in a box with your logo on it will leave a lasting impression. 

27. Chocolates
If they are not a candy type of client, then you can do the same thing with chocolates! 

28. Cookies
Edible cookies with your logo printed on top of them are also a fun edible treat to hand out. These are also good to have at open houses or viewings and can be easily paired with a nice glass of champagne. 

29. Reusable tote bag
Show your clients that you care about the environment with a reusable tote bag. Tote bags can replace the use of plastic bags and your clients will look stylish at the same time.

30. Reusable Bottle 
Just like the reusable tote bag, you can also hand out reusable bottles or tumblers. More and more people are becoming more aware and conscious of how many plastic water bottles they are using and they want to reduce this number.

31. Key Chains
What better way to welcome your clients into their new homes than with a promotional keychain? This can easily be attached to the house key and it is something that they will be taking with them everywhere. You can also go the extra mile and have house shaped key chains which can be found here.

32. Mugs
Whether it's a cup of coffee, tea, juice or even water, mugs are a great promotional product to give out. It can be used as a welcoming gift to your clients as they purchase their new home with you. With moving into a new home, things are going to get crazy and a lot of coffee will be needed. So gift them with a branded mug and it'll will the mug they reach for during this busy time and afterwards. 

33.Thermos
If your clients are an avid coffee drinker or a tea drinker, they would appreciate a thermos. Some resuable bottles cannot hold the temperature of their drinks whether it is hot or cold, and so they would need to use a thermos.

34. Towels
Similar to the sports towel, you can get house towels instead. Show it off at an open house by hanging it in the washroom for guests to use and get a feel of them. After they get a feel of them at the open house, you can put them in a little swag bag and hand them out at the end. Your guests will be grateful and remember you as the realtor with the really cool towel and call you back for business. 

35. Blankets
Blankets are by far my most favourite item for a promotional product.  Blankets may be a bit more costly, but it will be something that your clients or potential clients will keep for a lifetime. So everytime they're curled up on the couch reading a book or watching a movie wrapped in your branded blanket, they will be thinking of you. 

36. Pillows
For pillows, it not necessarily be the pillow they sleep on everynight but your branded pillow can easily become a decorative pillow in their house. It will be the eye catching piece on their couch and a good conversaton piece as well. This will get your clients talking about you and what better way to promote yourself than by word of mouth? 

37. Teddy Bear
Like winning a stuffed animal at a carnival, giving out promotional teddy bears get people excited. This is a great way to engage with your client's senses. It will bring back that nostalgic feeling of running around with your favourite stuffed toy as a child, leaving them reminiscing on happy memories. By using promotional teddy bears, they will now associate that happy feeling with your product and you. 

38. Piggy Banks
While your clients are trying not to break the bank shopping for a new house, why not gift them with a little piggy bank to help them save up towards their goal? You can also be unique and gift them house shaped "piggy" banks to tailor the promotional product to your industry. 

39. Personalized Candles
Every home owner knows you can't have a home without candles. Candles are a nice accessory to add to any home to create a calm and relaxing atmosphere. Gifting your own personalized candles and help your clients relax after busy days of moving into their new homes. You can be extra creative and come up with your own scent too. 

40. Umbrellas
If you live in a rainy state, then you know that having an umbrella is a staple. Or if you live in a sunny state, you can do a patio umbrella. Rain or shine, protect your clients from both with a promotional umbrella. 

41. Welcome Mats 
Welcome mats make every home nice and inviting. It is a nice little message for homeowners and guests to receive when they arrive. Plus your name and logo will be one of the first things they will see before they enter into the house.

42. Steak Knives
Steak knives are more of an exclusive closing gift. These are usually gifted to company executives. It will be a piece that they will brag about to their fellow peers. Since steak knives are more exclusive, gifting them to company executives will make them feel like an important client and this is will be the beginning of their loyalty to you and your brand. 

43. Wine Bottle Opener
We all love that feeling of pouring a glass of wine at dinner or after a busy day at work, but hate looking around for a bottle opener. So why not gift your clients a wine bottle opener? Have your own branded wine bottle opener ready in each home you sell and save them the stress of running around trying to scour for a bottle opener. 

44. Wine Glasses
You can also gift them wine glasses and have your brand engraved onto the glasses. You can also create a gift set of the wine glasses and the bottle opener. 

45. Cheese Board
When there's wine, there's cheese! Although a cheese board is not an everyday item that your clients can use, it will be that unique item that they will pull out for special occasions and celebrations. 

46. Cutting Boards
Cutting boards never go out of style and are always needed in a home. How many of you have thrown out a cutting board you have at home? No one has, which makes cutting boards a good closing gift for buyers. It will stay in a home for a lifetime. 

47. Playing Cards
Here at Agency Gifts, one of our best promotional products for realtors are playing cards. Clients love receiving these as it is something different and fun. Whether it is for a boy's poker night or a family night, promotional playing cards will always strike up a conversation and create a fun atmosphere.

48. Flashlights
Promotional flashlights are a good product to use in real estate. You never know when there's going to be a power outage or when you need to make a trip down to the creepy and dark basement. That's why it is always good for every home to have a flashlight. 

49. Jewellery Box
Jewellery boxes make a nice promotional products for holidays such as Mother's Day. Most word of mouth promotion stems from a women's conversation with others. Once they love something or someone, they will never stop raving about it. So make her day with a jewellery box and she will definitely send all of her friends your way. 

50. Snow Globes
Last but not least, snowglobes! Snowglobes are one of the oldest products used in promotional marketing but they are still a classic. They are used as a decorative piece in a house and no matter what, there will always be someone drawn towards it just to shake up the little snow and watch them fall. This little interaction is all you need for others to see your brand and look into your business.

The list is endless, real estate promotional products can be anything. When picking what product works best for you and your clients just remember these 3 rules:

1. Choose products best suited for your clients and target market

2. Choose products that have a longer shelf life

3. Don't be afraid to think outside of the box and be unique!

At the end of the day, everybody loves receiving free things. Even if it is at a small cost to you, that feeling of happiness and excitement that you are going to give your clients will be priceless.